TAKE ADVANTAGE OF OUR MARKETPLACE EXPERTISE

Discover our guides, white papers, analyzes, to guide you and succeed in the jungle of marketplaces (in French).

WHITE PAPER – SURF ON MARKETPLACES

The difference between direct selling and selling through marketplaces

7 of the top 10 French sites are surfing the success of marketplaces. And you ? We explain in our white paper the differences and the advantages of the two types of sales program on marketplaces: retail sale (Amazon Vendor) and sale through marketplaces (Amazon Seller).

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CUSTOMER CASE – CASH CONVERTERS

How did Cash Converters launch 50 stores on the marketplaces?

How to harmonize and synchronize the stocks of 50 stores as well as an e-commerce site? How to integrate marketplaces into a global strategy while leaving autonomy to each store? How to significantly increase your turnover and be awarded at the Ecommerce Trophies 2019?

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CUSTOMER CASE – VIAPRESSE

How did Viapresse manage to come back through the main door to marketplaces?

How to sell an intangible and non-category offer on marketplaces? How to manage a deceptive user experience? How to be successful on Amazon while the account is suspended !? So many questions and challenges for the historical player in online subscriptions …

CUSTOMER CASE – Home BOULEVARD

How does Home Boulevard perform on marketplaces?

Consolidate its leading position in online drugstore-hardware, index its large catalog on marketplaces, increase its turnover, centralize activity … these were the goals and challenges of Home Boulevard.

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WHITE PAPER – END OF YEAR SALES

How to anticipate your end-of-year sales thanks to the lessons of 2018?

Sellermania analyzed the variations in sales volumes, from Black Friday 2018 to December 31, of 400 representative sellers on the marketplaces. What are the lessons to be learned for a successful end of the year?

WHITE PAPER – BECOMING INVINCIBLE FACING AMAZON

The art and manner of reacting in the event of closures or suspensions of Amazon accounts

Amazon account closures and suspensions affect all e-merchants, regardless of their size. And once closed – or suspended, it will take a minimum of 3 weeks to reactivate an Amazon account.

Black Friday marketplaces white paper

BAROMETER – BLACK FRIDAY ON THE MARKETPLACES, 2018

Trends and opportunities for marketplace sellers

70% of French people consider Black Friday to be an unmissable event.
Discover our analysis of this extraordinary day in turnover and sales volume on marketplaces. What is the impact on orders, categories, the average basket? What lessons can be learned to better prepare for this next meeting?

Black Friday marketplaces white paper

BLACK FRIDAY BAROMETER 2014-2017

Retrospective and analysis

Don’t miss the Black Friday train. Discover our analysis on the evolution (the explosion?) Since 2014, of the average basket, on the best categories, the marketplaces which monopolize the podium and of course the impact on the sellers’ business.

marketplaces calendar

2019 marketplaces calendar

Plan, anticipate, sell!

Don’t miss any more marketplace meetings and highlights, plus exclusive tips and advice each month. Plan with confidence all your commercial actions for 2019.