The refurbished market offers many opportunities, but also brings its own challenges.
Limited inventory management, strong competitive pressure on prices and dependence on marketplaces: refurbishers face a number of challenges if they are to remain successful.
Find out about the main challenges facing the sector, and how to secure and develop your sales.
Placing products for sale on your website, when you are an e-merchant, is a full time job. When you sell on marketplaces, and even more so on many marketplaces, this multiplies the amount of time you have to spend on it. As your business grows, both in terms of the
New marketplace available within our solution : Refurbed, an important and promising marketplace for refurbished products. For those who don’t know it yet, Refurbed is an Austrian marketplace created in 2017, specialized in reconditioned products : smartphones, tablets, laptops, TVs, watches and many more products. With a GMV of $100 million in 2020, it has
On the marketplaces, prices are always changing. Given the number of products and vendors, this is not surprising. For years, it has been possible to change prices automatically according to the competition. On marketplaces, this is a practice used by the most experienced sellers, to get the buy box as often
The European Parliament and the Council signed an agreement on 22 March and 23 April to better regulate platforms. What is the impact for marketplaces and sellers? The two agreements have different goals, and overall aim to better regulate social networking and digital content platforms (tablets, phones). But there are
WHAT IS THE IMPACT OF HIGH INFLATION ON YOUR MARKETPLACE BUSINESS? Inflation is back For several months, everyone has been talking about it: inflation is back. According to the latest figures from the German government, it is currently 7.3% (March 2022) and is the result of rising energy and oil
The year starts off strong with two new marketplaces added to the Sellermania universe . LDLC and La Poste. The first is specialized in high tech categories and the second focuses on all categories related to stationery, cardboard, logistics. These two marketplaces operate under Mirakl and are now fully integrated
And why not really treat yourself… for an e-merchant, what could be better than to exceed your year-end objectives and take full advantage of the busy season? On the marketplaces, it simply means winning the buy box. The buy box is the Holy Grail of any seller on the marketplaces,
Marketplace feed manager, e-commerce feed aggregator, marketplace feed management solution … these terms all mean the same thing and define new players who have appeared in the e-commerce world over the past ten years. The proliferation of sales channels, and in particular marketplaces, have enabled merchants to distribute their products
New design, ergonomics, dashboard, completely revised product sheet, enhanced exports We are pleased to present the Sellermania V3, which is enriched with a number of new features and improvements. At Sellermania, we believe that not all feed managers and marketplace integrators are created equal. The “platform” type feed managers are
Flow managers allow you to distribute your product feed on marketplaces and marketing channels. Several exist on the market and offer different services. How to differentiate them? Two types of flow managers It is sometimes difficult to differentiate between flow management solutions. All of them seem to provide a similar
For several years, Amazon has offered to advertise on their platform as well as that of their partners. The American giant offers to promote your products on the site, through banners in search results, customizable shops, landing page … The goal : stay on the Amazon website The principle is
Selling on marketplaces has never been as dynamic as during containment. Much has been said about a phenomenon of postponing physical sales to Marketplaces sales, but the scale of the phenomenon is unprecedented. Based on 450 sellers analyzed, 71% maintained a activity of sale via marketplaces during the period of
Each marketplace has a specific fee system. The fee structure is generally the same for all marketplaces and consists of a monthly subscription and a commission. The amounts, although comparable, vary from one marketplace to another, and it is important to understand them well in order to be able to
Shopping Actions, Google’s new sales platform, has been deployed since the beginning of September to 100% of French Internet users. France is the only country in the world to benefit from this experience, with the United States replacing its Google Express offer by Shopping Actions. There is no doubt that
The Sellermania Mapper makes it possible to transform the product flows of e-merchants in a flexible and universal way, with the aim of creating new references on marketplaces. A new function has just emerged: the vertical list function. It’s a simple way to list the combinations of the same product
Sellermania unveils a crucial technological innovation for Back Market sellers. Automated Pricing (or Repricing) will allow them to increase their sales thanks to the Buy Box. Explanations: Back Market success Back Market, the marketplace specializing in the sale of refurbished products has been very successful. With more than 1.5 million
Thursday, October 10, in Paris, took place the presentation of Ecommerce Trophies . Organized by Ecommerce Magazine for several years, the Trophies reward the best projects and initiatives in the … Ecommerce. The entire Ecommerce value chain is covered thanks to the different price categories: UX, Cross Canal, Acquisition, Loyalty,
