How does the feed manager create the products on the marketplaces?

The marketplaces feed manager allows you to make transformation rules, called mapping rules, so that your product feed is optimized, and meets all the requirements of the marketplaces. Several types of rules exist depending on the complexity of what you want to do:

Simple mapping rules

Simple mapping rule in the Sellermania feed manager
Example of a simple rule in the Sellermania feed manager

Category mapping rules

This type of rule is used to recategorize the products of the feed. Here, Fnac has a “Multi-activity Swings / Gantry” category.

Category rule in Sellermania feed manager
Example of a category rule in the Sellermania workflow manager

Complex mapping rules

This type of rule is used to transform the content of the feed. Here for example, the rule removes the HTML code from the description, because HTML is prohibited on the FNAC marketplace. Many transformations are possible: “find – replace”, “remove”, “concatenate”, “add” etc. At Sellermania, our feed management solution is equipped with more than 50 functions that allow you to transform your product feed in depth, and adapt to all situations.

Advanced rule in Sellermania feed manager
Example of a transformation rule in the Sellermania feed manager

This work of rules is done on the feed manager platform and only needs to be done once. Once completed, the creation of product sheets will be automated and the files created will be referenced automatically in the corresponding categories on each of the marketplaces, ready for sale.

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